![]() Influencer collaborations and sponsorships have nearly replaced traditional ads and are a huge part of a social media strategies today. There’s no question social media influencers have become indispensable for brand campaigns, especially on Instagram. Why are Instagram Influencer Brand Getaways so Successful? However, a series of Instagram posts by a fashion blogger with 500,000 followers and a cult-following could sell out an entire product line within 24 hours.Ĭheck out our blog post, This is How Much Instagram Influencers Really Cost, to learn more about calculating your influencer marketing budget. While these numbers may seem high, consider this: the average 30-second national ad costs $342K, while a one-page magazine ads runs approximately $250K - and these ads may or may not even reach the brand’s target audience.
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